From veteran nerds to those just learning the basics of computer-assisted reporting, we are all in the process of developing better ways to spread these skills throughout our newsrooms. Many models are developing, no single model is the answer. That's why sharing experiences at gatherings such as this is so important.
Here's an outline of some training models and the benefits and drawbacks of each.
Throw it at everyone and see where it sticks
Almost five years ago, when the San Jose Mercury News first put computers on desktops in the newsroom, we did intensive training in all the basics (Internet, spreadsheets, databases) for everyone.
Benefits:
Everyone gets exposed Most basic skills are widespread Get a lot of buy-in from the newsroom
Drawbacks: A lot of skills spread very thinly Very time-consuming Less pay-off, training a lot of people to create a few users
The fellowship/the specialist
The Post-Dispatch plan requires reporters to apply for a six-week specialist program. They must have a story idea, data and be pulled off their beat to work with the CAR editor. Additionally at the P-D: they are then required to go back and be the CAR coordinator for their team and are part of a larger virtual CAR team.
Benefits:
Greater pay-off Other people serve as mentors for their team Skills level is more in-depth
Drawbacks: Difficult to get team editors to commit Fewer skills throughout the newsroom Others may feel left out
Outside training
Benefits:
"Prophet in his own land" - outsiders are smarter Better commitment from participants Someone else is doing the work
Drawbacks: Cost Follow-up Specialization to your needs - for example, corporate spreadsheet training won't focus on journalism.
Dos and Don'ts for training:
Tailor the training to the reporters who will be using it. Use data that are relevant to them. Use real data that can be used to do real stories. Don't train more than 8 people at one time, unless you have a coach. Don't train reporters unless they will have access to the same software very soon afterward on which to practice their new skills. Don't hold a "gee whiz" CAR session if the reporters will not have hands-on training shortly afterward. Conduct a skills evaluation BEFORE designing the training program. Don't train folks with very different skills in the same room. Don't train reporters how to use resources that you don't plan to have available. Start CAR with some small projects with realistic goals. Don't expect too much immediately - everyone needs practice. If you use a commercial vendor, have them model your training around journalism. Provide lots of examples of what others have done. Encourage lots of questions. Provide follow-up with someone to turn to as they set out on their first projects. Don't just explain how, explain why and show them the process. Save shortcuts for later. Use workbooks they can practice with later. Evangelize and find experts. Don't make it seem too easy. Don't make it seem too hard.
Jennifer LaFleur can be reached by e-mail at jlafleur@postnet.com